Instead of selling purely original artwork for a steep amount, many artists are also taking into consideration the other 99%. Websites such as Society6 offer you artwork at a fraction of the price of the original. So if you're not concerned with an investment piece, and would gladly settle for a print—this is the direction for you! And just because it's a print doesn't mean it needs to look like it. A lot of fine art publishers are now offering art printed on canvas. So what is the incentive for an artist to sell prints? Although 100% of the proceeds don't go directly to the artist, it is a way to make art accessible to the masses... and I think worth the pay cut.
